Getting Your Restaurant Ready for the End of Year

Backbar | Getting Your Restaurant Ready for the End of Year
// By Malika Wichner // , Dec 26, 2023

To make the most of the festive season, bar and restaurant owners should create a festive atmosphere with holiday decorations, music, and special holiday-themed offerings. Updating the menu to include seasonal dishes and catering to different dietary preferences is important. Staff should be trained and scheduled accordingly, and special events and offers should be promoted through social media. Preparing for increased demand by stocking up on inventory and optimizing efficiency will ensure a seamless experience for customers.

 

Setting the Festive Atmosphere

 

To create a festive atmosphere in your bar or restaurant, start by decorating the space with holiday-themed decorations. Hang lights, put up a Christmas tree, and add festive touches to tables and seating areas. Play cheerful holiday music in the background to enhance the ambiance. Consider offering special holiday-themed cocktails or dishes to add to the festive experience for your customers.

 

Another way to set a festive atmosphere is by hosting events or live entertainment. Arrange for live music performances, karaoke nights, or holiday-themed trivia nights. This will attract more customers and make your establishment a go-to destination for end-of-year celebrations.

 

Updating Your Menu

 

As the end of the year approaches, it's important to update your menu to reflect the seasonal spirit. Consider adding holiday-themed dishes and drinks to your offerings. Incorporate flavors and ingredients that are popular during this time of year, such as cranberries, cinnamon, and nutmeg. Highlight these seasonal specials on your menu and promote them to your customers.

 

Additionally, consider offering special menus for holiday parties and events. Create prix fixe menus or buffet options that cater to larger groups. This will make it easier for customers to plan their gatherings at your establishment and increase your revenue during the festive season.

 

Staff Training and Scheduling

 

To ensure smooth operations during the end-of-year rush, it's crucial to provide adequate training to your staff. Train them on handling increased customer demand, dealing with special requests, and maintaining excellent customer service. Refresh their knowledge of the menu and inform them about any new dishes or drinks you've added for the season.

 

Additionally, optimize your staff scheduling to accommodate the increased demand. Take into account the busier periods and plan accordingly to have enough staff on duty. Consider hiring temporary or seasonal staff to support your existing team and avoid being understaffed during peak hours.

 

Learn about popular staffing and scheduling apps to make this easier than ever here

 

 

Promoting Special Events and Offers

 

To attract more customers during the end-of-year period, it's important to promote any special events or offers you have planned. Utilize your social media channels to spread the word about upcoming events, live performances, or holiday-themed parties. Create enticing visuals and catchy captions to grab attention and generate interest.

 

Offering special deals or discounts can also help to attract customers. Consider running promotions such as happy hour discounts, buy-one-get-one offers, or special holiday packages. Collaborate with local influencers or bloggers to create buzz around your establishment and reach a wider audience.

 

Preparing for Increased Demand

 

With the end-of-year festivities, it's important to anticipate and prepare for increased demand in your bar or restaurant. Make sure you have enough inventory of ingredients, drinks, and supplies to meet the higher demand. Take into account the popularity of certain dishes or drinks during this time and stock up accordingly.

 

Ensure that your kitchen and bar staff are prepared to handle the increased workload. Streamline processes and optimize efficiency to minimize wait times and provide a seamless experience for your customers. Consider implementing a reservation system or offering online ordering to manage the increased demand more effectively.

Malika Wichner

About the author, Malika Wichner

Malika is the Marketing Content Manager for Backbar. Prior to creating content to link industry professionals to Backbar she worked as a bartender and server in Chicago. She enjoys red wine or an IPA with a good book in her free time.

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